Suneet Varma talks sustainable fashion

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Suneet Varma talks sustainable fashion



Weaving the narrative of sustainability under the theme of My Planet. My Pride, Blenders Pride Fashion Tour ‘The Showcase’ powered by FDCI encourages the culture of consuming better. To me, My Planet My Pride refers to adopting more sustainable methods for our clothing choices now more than ever. With fashion bloggers taking over the internet, the blend of fashion and innovation is phenomenal.In a world where people want more and more, we often fail to slow down and notice the impact our choices have on the environment. The small changes that we alter in our lives as individuals will make the biggest impact on the environment and create a monumental impact on the fashion industry. Sustainable development is not an option but the only path to the future.After an overwhelming nationwide response and an extensive team challenge, the winners of the second edition were announced.Commenting on the success of the second edition of Blenders Pride Fashion Tour “The Showcase’, Ishwindar Singh, General Manager Marketing, Pernod Ricard India, said, “With Blenders Pride Fashion Tour ‘The Showcase’, we have built the foundation for the fashion ecosystem for the future. We are elated to provide the emerging fashion talent in the country with this unique platform to accelerate their career journey. We received an overwhelming response with over a thousand entries from the length and breadth of the country. It’s truly inspiring to see such incredible talent. We believe that real pride is in making choices that reflect one’s identity and these aspiring young talent have made that choice to showcase the creative passion that truly defines them.”Commenting on the success of the second edition Sunil Sethi, President, FDCI, said, “We are proud to associate with Blenders Pride Fashion Tour ‘The Showcase’ and be a part of a career-defining journey of aspiring talent from across the country. FDCI and Blenders Pride Fashion Tour being definitive names in the fashion space, with their combined strengths and synergies were able to create a platform that harnessed talent and creativity. The second edition of ‘The Showcase’ has set a benchmark for similar platforms to create an inclusive space that hones the craft of budding talent. It was truly a remarkable event for the fashion industry.”The team that caught the jury’s attention includes a sustainable fashion designer based out of Pondicherry, Naushad Ali, an aspiring model from New Delhi, Ishpreet Kaur, fashion shutterbug from New Delhi, Tanay Babbar and corporate professional & fashion and lifestyle content creator from Mumbai, Urbasi Chowdhury. With the culmination of the second edition, ‘The Showcase’ has established itself as the front-runner in providing a holistic platform to young and aspiring talent across the nation.Following closely behind, the first runner up team includes designer Ada Malik (Mumbai), model Kanishka Maheshwari (Bareily), shutterbug Shreyans Dungarwal (Hyderabad) and content creator Aria Krishnamurti (Hyderabad). The second runner team includes designer Sreegokul Viswanath (Kannur), model Aniwarya Pawar (Mumbai), shutterbug Pratim Shankar (Mumbai) and content creator Shriya Kandude (Hyderabad).Along with an opportunity to showcase their work in the next edition of Blenders Pride Fashion Tour, the winners will benefit from a long-term association with the Fashion Design Council of India. A cash prize is a welcome addition to the pool of opportunities that lie ahead of them.



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